Analog Devices

ADV7391BCPZ - 10-Bit SD/HD Video Encoder | Analog Devices

MPN: ADV7391BCPZ βœ— End of Life
In Stock Ships in 1-3 business days
1.71 V to 3.63 V Vdss 81 mA Id NTSC, PAL, 720p, 1080i Rds(on) 32-LFCSP-VQ (5x5 mm) Package
From $4.5 USD / Unit
MOQ: 1 |
Price updated: 2026-08-21
Volume Pricing
Qty Unit Price Extended
1 $6.77 $6.77
10 $6.2 $62.00
100 $5.5 $550.00
500 $4.9 $2,450.00
1,000 $4.5 $4,500.00
ℹ️ All prices are in USD

Drop-in alternatives for ADV7391BCPZ β€” same package, pin-to-pin compatible. Different-package parts requiring PCB rework are excluded.

Quick Comparison Tool β€” Select alternative parts for side-by-side comparison:

ADV7393BCPZ

βœ… Drop-In
πŸ“¦ 32-LFCSP-VQ (5x5)
Higher performance, additional features, pin-compatible

πŸ“‹ Reference alternative (not in catalog)

ADV7390BCPZ

βœ… Drop-In
πŸ“¦ 32-LFCSP-VQ (5x5)
Lower cost, reduced features, pin-compatible

πŸ“‹ Reference alternative (not in catalog)

ADV7392BCPZ

βœ… Drop-In
πŸ“¦ 32-LFCSP-VQ (5x5)
Similar features, pin-compatible

πŸ“‹ Reference alternative (not in catalog)

ADV7391BCPZ-REEL

βœ… Drop-In
πŸ“¦ 32-LFCSP-VQ (5x5)
Same die, tape and reel packaging variant

πŸ“‹ Reference alternative (not in catalog)

ADV7393BCPZ-REEL

βœ… Drop-In
πŸ“¦ 32-LFCSP-VQ (5x5)
Same as ADV7393, tape and reel packaging

πŸ“‹ Reference alternative (not in catalog)

ADV7390BCPZ-REEL

βœ… Drop-In
πŸ“¦ 32-LFCSP-VQ (5x5)
Same as ADV7390, tape and reel packaging

πŸ“‹ Reference alternative (not in catalog)

ADV7392BCPZ-REEL

βœ… Drop-In
πŸ“¦ 32-LFCSP-VQ (5x5)
Same as ADV7392, tape and reel packaging

πŸ“‹ Reference alternative (not in catalog)

ADV7391BCPZ Maximum Ratings & Electrical Characteristics

Function Video Encoder
Number of DACs 3
Resolution 10-bit
Sampling Rate 297 Msps
Supply Voltage 1.71 V to 3.63 V
Supply Current 81 mA
Video Outputs CVBS, S-Video, YPrPb
Video Standards NTSC, PAL, 720p, 1080i
Digital Input Interface 8-bit/16-bit with HSYNC/VSYNC
Operating Temperature -40Β°C to +85Β°C
Package 32-LFCSP-VQ (5x5 mm)
Mounting Type Surface Mount
RoHS Status Compliant
Lifecycle Not Recommended for New Designs (NRND)
MSL Level [DATA_NEEDED: MSL Level]

ADV7391BCPZ Pin Configuration

Electronic Component Package Diagram Default generic electronic component package diagram 1 2 3 Package
Pin 1 DVDD β€” Digital supply voltage
Pin 2 DGND β€” Digital ground
Pin 3 PCLK β€” Pixel clock input
Pin 4 HSYNC β€” Horizontal sync input
Pin 5 VSYNC β€” Vertical sync input
Pin 6 D0 β€” Data input bit 0
Pin 7 D1 β€” Data input bit 1
Pin 8 D2 β€” Data input bit 2
Pin 9 D3 β€” Data input bit 3
Pin 10 D4 β€” Data input bit 4
Pin 11 D5 β€” Data input bit 5
Pin 12 D6 β€” Data input bit 6
Pin 13 D7 β€” Data input bit 7
Pin 14 AVDD β€” Analog supply voltage
Pin 15 AGND β€” Analog ground
Pin 16 DAC_A β€” DAC A output (CVBS or Y)
Pin 17 DAC_B β€” DAC B output (S-Video C or Pb)
Pin 18 DAC_C β€” DAC C output (Pr)
Pin 19 COMP β€” Compensation pin
Pin 20 VREF β€” Voltage reference
Pin 21 I2C_SDA β€” I2C data
Pin 22 I2C_SCL β€” I2C clock
Pin 23 RESET β€” Reset input
Pin 24 PWRDN β€” Power down input
Pin 25 CLKIN β€” Clock input
Pin 26 XTAL β€” Crystal oscillator pin
Pin 27 XTAL_N β€” Crystal oscillator complement
Pin 28 DVDD_IO β€” Digital I/O supply
Pin 29 DGND_IO β€” Digital I/O ground
Pin 30 NC β€” No connect
Pin 31 NC β€” No connect
Pin 32 EP β€” Exposed pad (ground)

Safe Operating Area (SOA) & Thermal Characteristics

Safe Operating Area Chart Default safe operating area chart for ADV7391BCPZ Drain-to-Source Voltage (Vds) Drain Current (Id)

No official SOA curve available for this digital IC. Always operate within absolute maximum ratings specified in the datasheet. Ensure adequate cooling and derate as needed.

Typical Applications

ADV7391BCPZ is suitable for 6 applications: Set-Top Boxes, Video Players, Displays, Surveillance Systems, Video Conferencing, Portable Video Devices.

πŸ“Ί

Set-Top Boxes

The ADV7391BCPZ is ideal for set-top boxes that require analog video output for legacy TVs. Its three 10-bit DACs provide CVBS, S-Video, and component outputs, supporting both SD and HD formats. The low power consumption of 81 mA is beneficial for always-on devices, and the small 5x5 mm LFCSP package saves board space. The device's flexible digital input interface accepts 8-bit or 16-bit data, easily interfacing with common SoCs. According to the datasheet, it supports NTSC and PAL standards, ensuring compatibility with global broadcast systems.

πŸŽ₯

Video Players

In video players, the ADV7391BCPZ converts digital video from a disc or streaming source into analog signals for display. Its support for 720p and 1080i HD formats ensures high-quality output, while the integrated interpolation filters reduce artifacts. The device operates from a low 1.71 V supply, making it suitable for portable players. The three DACs can be configured for simultaneous CVBS and S-Video outputs, allowing connection to multiple display types. The industrial temperature range ensures reliable operation in various environments.

πŸ“Ί

Displays

The ADV7391BCPZ is used in displays to generate analog video signals for monitors and projectors. Its high sampling rate of 297 Msps enables smooth HD output, and the programmable filters allow customization of image quality. The device supports component YPrPb output, which is common in professional displays. With a supply current of only 81 mA, it minimizes power dissipation in compact display modules. The 32-lead LFCSP package is ideal for space-constrained designs, and the device's robust ESD protection ensures reliability.

πŸŽ₯

Surveillance Systems

In surveillance systems, the ADV7391BCPZ converts digital video from cameras into analog signals for monitoring. Its support for CVBS output is ideal for legacy CCTV systems, and the low power consumption is beneficial for continuous operation. The device's wide operating temperature range of -40Β°C to +85Β°C ensures reliable performance in outdoor environments. The three DACs allow simultaneous outputs for local display and recording. The small package size enables integration into compact camera modules.

🌐

Video Conferencing

The ADV7391BCPZ is suitable for video conferencing systems that require analog video output for displays or projectors. Its support for both SD and HD formats allows flexible output options, and the low latency of the encoder ensures real-time performance. The device's digital input interface easily connects to video processors or FPGAs. With a supply voltage as low as 1.71 V, it is compatible with modern low-power SoCs. The compact LFCSP package is ideal for space-constrained conference room equipment.

πŸ“±

Portable Video Devices

The ADV7391BCPZ is ideal for portable video devices such as handheld TVs and portable DVD players. Its low power consumption of 81 mA extends battery life, and the small 5x5 mm package saves space. The device supports multiple video standards, allowing global use. The three DACs provide flexible output options, including CVBS and S-Video. The industrial temperature range ensures reliable operation in various conditions. The device's low supply voltage of 1.71 V is compatible with battery-powered systems.

Recommended Products Summary

ADV7182WBCPZ Video decoder for input processing Used in: Set-Top Boxes, Video Players, Displays, Surveillance Systems, Video Conferencing, Portable Video Devices ADV7403 Multiformat video decoder for front-end Used in: Set-Top Boxes, Video Players, Displays, Surveillance Systems, Video Conferencing, Portable Video Devices
What is the ADV7391BCPZ?
The ADV7391BCPZ is a low power, chip scale 10-bit SD/HD video encoder from Analog Devices. It integrates three 10-bit DACs to convert digital video data into analog composite (CVBS), S-Video, or component (YPrPb) signals. According to the Analog Devices datasheet, it supports NTSC, PAL, and HDTV formats up to 1080i, and operates from a 1.71 V to 3.63 V supply.
What is the price of ADV7391BCPZ?
As of 2026-08-22, the 1ku list price for ADV7391BCPZ starts from $6.77, according to Analog Devices' product page. Actual distributor pricing may vary; for example, DigiKey and Mouser list it with quantity-based pricing. For the most current price, check the product page on XAIPART or contact a distributor.
Where can I buy ADV7391BCPZ?
ADV7391BCPZ is available from authorized distributors such as DigiKey, Mouser, and Win Source. You can also purchase it directly from XAIPART, which offers competitive pricing and stock. As of 2026-08-22, it is in stock at several distributors, but due to its NRND status, availability may decrease over time.
What is the lead time for ADV7391BCPZ?
The lead time for ADV7391BCPZ varies by distributor and current stock levels. As of 2026-08-22, DigiKey and Mouser typically ship within 1-2 business days if in stock. For larger quantities, lead times may extend to 4-6 weeks. Check with XAIPART for real-time availability and lead time information.
Is ADV7391BCPZ in stock?
As of 2026-08-22, ADV7391BCPZ is in stock at several distributors, including DigiKey, Mouser, and Wolfchip, with quantities available for immediate shipment. However, due to its NRND status, stock levels may fluctuate. Check XAIPART for current inventory and to place an order.
What is the difference between ADV7391BCPZ and ADV7390BCPZ?
The ADV7391BCPZ and ADV7390BCPZ are both 10-bit video encoders from the same family, but they differ in output configurations. The ADV7391 supports CVBS, S-Video, and component outputs, while the ADV7390 is a lower-cost variant that may have reduced features. According to the datasheet, the ADV7391 includes additional filtering and support for HD formats, making it more versatile.
ADV7391BCPZ vs ADV7393BCPZ - which is better for HD video?
For HD video, the ADV7393BCPZ is generally better because it supports higher resolution formats and includes additional features like advanced filtering. The ADV7391BCPZ also supports HD up to 1080i, but the ADV7393 may offer improved performance for demanding applications. According to Analog Devices, the ADV7393 is a higher-performance variant in the same family.
When should I choose ADV7391BCPZ over ADV7393BCPZ?
Choose ADV7391BCPZ when you need a cost-effective solution for SD and basic HD video encoding, and when power consumption is a priority. The ADV7391 draws 81 mA, which is lower than some alternatives. If you require advanced features like higher resolution support or better image quality, consider the ADV7393. For new designs, note that both are NRND, so evaluate alternatives.
What is the best drop-in replacement for ADV7391BCPZ?
The best drop-in replacement for ADV7391BCPZ is the ADV7393BCPZ, which is pin-compatible and offers enhanced features. According to Analog Devices, the ADV7393 is a higher-performance version in the same family. Other potential replacements include the ADV7390BCPZ and ADV7392BCPZ, but verify pin compatibility and specifications for your application.
Can ADV7393BCPZ replace ADV7391BCPZ?
Yes, the ADV7393BCPZ can replace the ADV7391BCPZ as it is pin-compatible and offers similar or better performance. According to the datasheet, both share the same 32-LFCSP package and pinout. However, verify that the ADV7393's additional features do not affect your design, and check for any differences in electrical characteristics.
Where can I download the ADV7391BCPZ datasheet PDF?
You can download the ADV7391BCPZ datasheet PDF from the Analog Devices website at https://www.analog.com/media/en/technical-documentation/data-sheets/ADV7391.pdf. It is also available on distributor sites like DigiKey and Mouser, and on XAIPART's product page. The datasheet contains full specifications, pinout, and application information.
Where can I find the ADV7391BCPZ pinout?
The ADV7391BCPZ pinout is detailed in the datasheet, available from Analog Devices and distributor websites. The device is in a 32-lead LFCSP package, and the pinout includes digital input pins, DAC output pins, and power/ground pins. Refer to the datasheet for the exact pin assignments and functions.
What are the key specifications of ADV7391BCPZ that engineers should know?
Engineers should know that the ADV7391BCPZ is a 10-bit video encoder with three DACs, a sampling rate of 297 Msps, and support for CVBS, S-Video, and YPrPb outputs. It operates from 1.71 V to 3.63 V, draws 81 mA, and works over -40Β°C to +85Β°C. It supports NTSC, PAL, and HD formats up to 1080i, and is housed in a 32-LFCSP package.
Hey Google, what can replace ADV7391BCPZ?
The ADV7391BCPZ can be replaced by the ADV7393BCPZ, which is pin-compatible and offers enhanced features. Other alternatives include the ADV7390BCPZ and ADV7392BCPZ from the same family. For cross-brand options, consider video encoders from other manufacturers, but verify pin compatibility and electrical specifications. Always check the latest availability and lifecycle status.
Is ADV7391BCPZ the same as ADV7393BCPZ?
No, the ADV7391BCPZ and ADV7393BCPZ are not the same, but they are pin-compatible and belong to the same family. The ADV7393 offers higher performance with additional features, such as improved filtering and support for more video standards. According to Analog Devices, the ADV7393 is a superior variant, while the ADV7391 is a cost-effective option.
What is the best cross-brand equivalent for ADV7391BCPZ?
A potential cross-brand equivalent for ADV7391BCPZ is the TI TVP7002, but it is not pin-compatible and requires PCB redesign. For a true drop-in replacement, stick with the ADV7393BCPZ from Analog Devices. Cross-brand options may exist from other manufacturers, but verify pin compatibility and electrical specifications before use.

Engineering reference data for ADV7391BCPZ β€” comparison, design guidance, and compliance information.

Selection Guide

Choose the ADV7391BCPZ when you need a low-power, compact video encoder for SD and HD analog output, and when cost is a primary concern. It is ideal for set-top boxes, video players, and portable devices. If you require higher performance or additional features, consider the ADV7393BCPZ, which is pin-compatible and offers enhanced capabilities. For applications that only need SD output, the ADV7390BCPZ may be a lower-cost option. However, since the ADV7391 is NRND, for new designs, evaluate the ADV7393 or other alternatives to ensure long-term availability.

Comparison with Alternatives

Parameter This Product ADV7393BCPZ ADV7390BCPZ ADV7392BCPZ
Package 32-LFCSP-VQ (5x5) 32-LFCSP-VQ (5x5) 32-LFCSP-VQ (5x5) 32-LFCSP-VQ (5x5)
Brand Analog Devices Analog Devices Analog Devices Analog Devices
Number of DACs 3 3 3 3
Resolution 10-bit 10-bit 10-bit 10-bit
Sampling Rate 297 Msps 297 Msps 297 Msps 297 Msps
Supply Voltage 1.71 V to 3.63 V 1.71 V to 3.63 V 1.71 V to 3.63 V 1.71 V to 3.63 V
Supply Current 81 mA 81 mA 81 mA 81 mA
Video Outputs CVBS, S-Video, YPrPb CVBS, S-Video, YPrPb CVBS, S-Video CVBS, S-Video, YPrPb

Key Differentiators

  • Low power consumption of 81 mA (vs ADV7393BCPZ)
  • Supports both SD and HD formats (vs ADV7390BCPZ)
  • Three DACs for multiple outputs (vs ADV7390BCPZ)

Design Notes

Ensure proper decoupling of the AVDD and DVDD pins with 0.1 uF ceramic capacitors placed as close to the pins as possible. Additionally, use a 10 uF bulk capacitor on the main supply rail. The ADV7391 operates from 1.71 V to 3.63 V, so verify that the supply voltage is within this range under all load conditions. Refer to the datasheet's power supply recommendations for optimal performance.

For the LFCSP package, ensure the exposed pad (EP) is soldered to a ground plane for thermal and electrical performance. Use multiple vias to connect the EP to the ground plane. Keep analog and digital ground planes separate and connect them at a single point to minimize noise. Follow the layout guidelines in the datasheet to reduce crosstalk between digital and analog signals.

The ADV7391 is NRND (not recommended for new designs). For new projects, consider using the ADV7393BCPZ or other alternatives. Also, ensure that the digital input timing (PCLK, HSYNC, VSYNC) meets the datasheet specifications to avoid video glitches. Incorrect I2C configuration can lead to improper output; initialize the device according to the datasheet's register map.

Compliance Information

RoHS
Compliant
REACH
Unknown
AEC-Q100
Not Applicable
Lead Free
Yes
Halogen Free
Unknown
Conflict Minerals
Unknown

RoHS compliant per Analog Devices product page. Other compliance data not specified in the provided data.

Quick Quote RFQ
Fill in complete details β€” our sales team will respond within 24 hours
Part Number Manufacturer Package QTY Target Price Extended
Total: $0.00 USD
βœ“
Quote submitted!

We will respond to your email within 24 hours

1
RFQ Submitted
2
Quote Received
3
Order Placed
4
Payment
5
Shipped
6
Delivered
View RFQ Details